Upper Hand Digital are a specialist digital marketing agency for Guildford businesses and the surrounding area. If you’ve been frustrated by your website site struggling in the organic search results after all the Google algorithm updates, don’t despair!
We’ve developed a technique that works. Honestly! And it’s something that Google and customers like! It’s called content marketing and it’s what all the big companies are doing more of. Maybe your competitors as well?
Content marketing isn’t actually a new concept. Businesses have always used content as a marketing and PR opportunity such as publishing articles in trade magazines or information leaflets. It still works.
Our view is that because of past SEO techniques working, some website owners neglected creating a good experience on their sites. They were able to drive traffic to their websites but didn’t think about the overall experience. It was, after all, all too easy to throw some links to a site and then see target keywords to the site rising in the organic listings. This has all changed. Content as they say is king and that means that websites need to have content that is:
Websites are beginning to catch up with focusing on content which is encouraging. Content marketing really can have huge benefits and is worth the time and effort. If this all sounds like a lot of work or you are not naturally good with words do not despair!
Upper Hand Digital, the trusted digital marketing agency for Guildford businesses. We cover all of Surrey including: